Conversion Tracking with Firebase Analytics and UTM on Android

你说的曾经没有我的故事 提交于 2021-02-16 05:28:05

问题


I need to implement conversion tracking on my android app using firebase analytics.

In order to do that I will add some UTM parameters to my links, and that links will open a screen on my android app (using deep linking) and then I think I will need to send those parameters to Firebase.

What I want to know is what is the right/common approach to do this? Should I parse the URL on opening the app, save the UTM parameters and send them later when a conversion occurs?

How shold I send them to Firebase? Using an extra parameter or user properties?

If a conversion occur after an year, does it make sense to send the UTM parameters to firebase as well?


回答1:


Firebase Analytics automatically extracts those URLs with utm_* params and logs campaign events. When a conversion event occurs, they will also automatically attribute to the correct campaign events, so you don't have to parse the URL.



来源:https://stackoverflow.com/questions/47855460/conversion-tracking-with-firebase-analytics-and-utm-on-android

易学教程内所有资源均来自网络或用户发布的内容,如有违反法律规定的内容欢迎反馈
该文章没有解决你所遇到的问题?点击提问,说说你的问题,让更多的人一起探讨吧!