GPT - Non key value ads showing in key valuse ad slots

问题

I have set up Ad Units and Key Values in DFP. I have built the site with the following code based on Google's tutorials:

<html lang="en">
<head>
    <script type="text/javascript">
        var googletag = googletag || {};
        googletag.cmd = googletag.cmd || [];
        (function() {
            var gads = document.createElement("script");
            gads.async = true;
            gads.type = "text/javascript";
            var useSSL = "https:" == document.location.protocol;
            gads.src = (useSSL ? "https:" : "http:") + "//www.googletagservices.com/tag/js/gpt.js";
            var node =document.getElementsByTagName("script")[0];
            node.parentNode.insertBefore(gads, node);
        })();
    </script>
    <script>
        var sitePath = "/test-kv/parent/page"
        googletag.cmd.push(function() {
            var kvAdSlot = 
                googletag.defineSlot('/00000000' + sitePath, [300, 250], 'kvAd');

                kvAdSlot.addService(googletag.pubads());
                kvAdSlot.setTargeting('key', 'value');

            googletag.pubads().collapseEmptyDivs();
            googletag.enableServices();
        });
    </script>
</head>
<body>
    <div id='kvAd'>
        <script>
            googletag.cmd.push(function() { googletag.display('kvAd'); });
        </script>
    </div>
</body>
</html>

However, when I test the page, my ROS ads (which have no key values assigned but target all ad units) are showing up. I have been messing with this for a while and cannot figure out why the setTargeting doesn't seem to be working properly to keep non targeted ads out of the key value ad slot.

回答1:

It's perfectly logical that your ROS ads are returned. Google DFP will not exclude ads based on setTargeting unless specifically defined in your line-item.

In your line-item, if you were to specify that the ROS should be shown IF "key" is not equal to "value", then the ROS ads would not be shown.

来源：https://stackoverflow.com/questions/38959582/gpt-non-key-value-ads-showing-in-key-valuse-ad-slots

标签

javascript

key-value

google-dfp

gpt