py2exe gives RuntimeError: Too early to create image

问题

This python27 32bit code runs perfectly in IDLE, but when packaged by py2exe... not so good. This is not a duplicate of the missing Tk() question. Something else appears to be uninitialized when running the py2exe generated executable, the call at ImageTk.PhotoImage() balks with 'too early to create image':

C:\python\python_ui\exe\dist>basic.exe
Traceback (most recent call last):
  File "basic.py", line 7, in <module>
  File "PIL\ImageTk.pyo", line 117, in __init__
  File "Tkinter.pyo", line 3367, in __init__
  File "Tkinter.pyo", line 3304, in __init__
RuntimeError: Too early to create image
Exception AttributeError: "'PhotoImage' object has no attribute '_PhotoImage__photo'" in <bound method PhotoImage.__del__ of <PIL.ImageTk.Ph
otoImage object at 0x02CA3A90>> ignored

basic.py - very basic example and yes, Tk() is initialized. Also, the module versions appear to match in both IDLE() and the executable version

from Tkinter import *
from PIL import Image, ImageTk

root = Tk()

image = Image.open("background.jpg")
photo = ImageTk.PhotoImage(image)

label = Label(image=photo)
label.image = photo # keep a reference!
label.pack()

root.mainloop()

setup.py - Here is my py2exe setup, and I run python setup.py py2exe to get the executable:

import py2exe, sys, os
from distutils.core import setup
from glob import glob

sys.path.append("C:\\Program Files\\Microsoft Visual Studio 9.0\\VC\\redist\\x86\\Microsoft.VC90.CRT")
sys.argv.append('py2exe')
setup( 
  data_files = [
      ("Microsoft.VC90.CRT", glob(r'C:\Program Files\Microsoft Visual Studio 9.0\VC\redist\x86\Microsoft.VC90.CRT\*.*')),
      ("background.jpg"),
      ],
  options = {         
    'py2exe' : {
        'compressed': 1, 
        'optimize': 2,
        'bundle_files': 3, 
        'dist_dir': 'dist',  
        'dll_excludes': ["MSVCP90.dll"]
        }
    },                   
  zipfile=None, 
  console = [{'script':'user_code.py'}, {'script':'basic.py'}],
)

Version Information matches, and printing the image gives same values when run from IDLE() as it does the executable: