I'll tell you my experience.
It is undoubt that a lot of software gets created and wasted in the academia. Fact is that it's difficult to adapt research software, purposely created for a specific research objective, to a more general environment. Also, the product of academia are scientific papers, not software. The value of software in academia is zero. The data you produce with that software is evaluated, once you write a paper on it (which takes a lot of editorial time).
In most cases, however, research groups have recognized frequent patterns, which can be polished, tested and archived as internal knowledge. This is what I do with my personal toolkit. I grow it according to my research needs, only with those features that are "cross-project". Developing a personal toolkit is almost a requirement, as your scientific needs are most likely unique for some verse (otherwise you would not be doing research) and you want to have as low amount of external dependencies as possible (since if something evolves and breaks your stuff, you will not have the time to fix it).
Everything else, however, is too specific for a given project to be crystallized. I therefore tend not to encapsulate something that is clearly a one-time solver. I do, however, go back and improve it if, later on, other projects require the same piece of code.
Short project span, and the heat of research (e.g. the publish or perish vision so central today), requires agile, quick languages, and in general, languages that can be grasped quickly. Ph.Ds in genomics and quantum chemistry don't have formal programming background. In some cases, they don't even like it. So the language must be quick, easy, clean, flexible, and easy to understand later on. The latter point is capital, as there's no time to produce documentation, and it's guaranteed that in academia, everyone will leave sooner or later, you burn the group experience to zero every three years or so. Academia is a high risk industry that periodically fires all their hard-formed executors, keeping only some managers. Having a code that is maintainable and can be easily grasped by someone else is therefore capital. Also, never underestimate the power of a google search to solve your problems. With a well deployed language you are more likely to find answers to gotchas and issues you can stumble on.
Management is a problem as well. Waterfall is out of discussion. There is no time for paperwork programming (requirements, specs, design). Spiral is quite ok, but as low paperwork as possible is clearly recommended. Fact is that anything that does not give you an article in academia is wasted time. If you spend one month writing specs, it's a month wasted, and your contract expires in 11 months. Moreover, that fatty document counts zero or close to zero for your career (as many other things: administration and teaching are two examples). Of course, Agile methods are also out of discussion. Most development is made by groups that are far, and in general have a bunch of other things to do as well. Coding concentration comes in brief bursts during "spare time" between articles, and before or after meetings. The bazaar is the most likely, but the bazaar carries a lot of issues as well.
So, to answer your question, the best strategy is "slow accumulation" of known good software, development in small bursts with a quick and agile method and language. Good coding practices need to be taught during lectures, as good laboratory practices are taught during practical courses (eg. never put water in sulphuric acid, always the opposite)