when i\'m looking at the html source, i look this javascript code
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FB.Event.subscribe('edge.create', function(){...}) is a callback triggered when the Facebook like button is clicked. The ajax call to fbreceive.php is keeping a track of which logged in user is "liking" which content on the site and when (the comments are also quite explanatory). The username and timenow have been captured from the user's session and included as a part of the javascript.
It's a really neat idea, I would say!