try like below... it will work
HTML :
<button class="xx" type="submit" id="add_football">Add</button>
<div class="ball_footballbox"></div>
JQuery :
$("#add_football").click(function() {
$('.ball_footballbox').prepend('<img id="theImg" src="img/door-right.png" prepended="yes"/>')
});
Fiddle : http://jsfiddle.net/RYh7U/73/