Is there a Windows standard way to do things such as \"start fan\", \"decrease speed\" or the like, from C/C++?
I have a suspicion it might be ACPI, but I am a frail
Yes, It would be ACPI, and to my knowledge windows doesn't give much/any control over that from user space. So you'd have to start mucking with drivers, which is nigh impossible on windows.
That said, google reveals there are a few open source windows libraries for this for specific hardware... so depending on your hardware you might be able to find something.
I am at the moment working on a project that, among other things, controls the computer fans. Basically, the fans are controlled by the superIO chip of your computer. We access the chip directly using port-mapped IO, and from there we can get to the logical fan device. Using port-mapped IO requires the code to run in kernel mode, but windows does not supply any drivers for generic port IO (with good reason, since it is a very powerful tool), so we wrote our own driver, and used that.
If you want to go down this route, you basically need knowledge in two areas: driver development and how to access and interpret superIO chip information. When we started the project, we didn't know anything in either of these areas, so it has been learning by browsing, reading and finally doing. To gain the knowledge, we have been especially helped by looking at these links:
ACPI may or may not allow you to adjust the fan settings. Some BIOS implementations may not allow that control though -- they may force control depending on the BIOS/CMOS settings. One might be hard-pressed for a good use case where the BIOS control (even customized) is insufficient. I have come across situations where the BIOS control indeed was insufficient, but not for all possible motherboard platforms.
WIndows Management Instrumentation library (WMI) does provide a Win32_Fan Class and even a SetSpeed method. Alas, the docs say this is not implemented, so I guess it's not very helpful. But you may be able to control things by setting the power state.
If you want something real quick to just lower fans to a level where you know things won't overheat, there's the speedfan program to do so. Figuring out how to configure it in the early versions to automatically lower fans to 50% on computer startup was so painful that my first approach was to simply byte-patch it to start the only superio managed fan I had at lower speed. The newer versions are still bit tough but it's doable - there's a graphical slider system that looks like audio equalizer except that the x axis is temp and y is fan speed. You drag them down one by one. After you figure out how to get manual control for the fan you want, this is next step.
There's a project to monitor hardware (like fans) with C#: http://code.google.com/p/open-hardware-monitor/
I haven't extensively looked at it, but the source code and use of WinRing0.sys atleast gives the impression that if you know what fan controller you have and have the datasheet, it should be modifiable to also set values instead of just getting them. I don't know what tool is suited (beside kernel debugger) to look at what Speedfan does, if you preferred to snoop around and imitate speedfan instead of looking at the datasheets and trying things out.