- RedGate SQL Log rescue (Sorry, SQL Server 2000 only. News to me)
- Apex SQL Log
I'm sure there used to be more. Back when I was a prod DBA I couldn't get through a week without some irritating Sales muppet trying to flog me a GUI or tool.
I would also suggest you take regular backups with FULL recovery. A 10k rows update may have subsequent changes that will invalidate any rollback.
FWIW, I've never seen the need for one. No-one can delete 10k rows in my DB anyway unless it's designed that way: why would I allow someone to run DELETE directly?