NSString *copyStringverse = [[NSString alloc] initWithFormat:@"%@",[textview.text]]; UIPasteboard *pb = [UIPasteboard generalPasteboard]; [pb setString:copy
For Swift 2.1+:
let cell = tableView.cellForRowAtIndexPath(indexPath) as! UITableViewCell // change this to your custom cell if you use one UIPasteboard.generalPasteboard().string = cell.textLabel.text