How do you do a case insensitive search using a pattern modifier using less?

Question

It seems like the only way to do this is to pass the -i parameter in when you initially run less. Does anyone know of some secret hack to make something like this work

Answer 1

When using -i flag, be sure to enter the search string completely in lower case, because if any letter is upper case, then its an exact match.

See also: the -I (capital i) flag of less(1) to change this behavior.