If i have a page (\"dontFollowMe.html\") with the meta tag:
< meta name = \"robots\" content = \"noindex, nofollow\" / >
... and I li
rel="nofollow" will signal crawlers to not to follow the links. If you want spiders to spend quality time on other links on the page, you typically add rel="nofollow" to the links that you do not want it to be crawled. Other reason would be if you cannot vouch for what is there in the linked page. Having "no follow" on the page signals no to follow any outgoing links on the page. Page would still be crawled by crawler by google.