How do I select a variable row in SQL Server?

Question

Frustratingly, I\'m working with a table where the row name should be a value. How can I select that row in SQL Server based on a value? I\'m aiming at something that looks like

Answer 1

This can be done with standard SQL, albeit a bit ugly:

select i.item, 
       i.year, 
       i.model,
       case i.model 
           when 'MODELA' then p.MODELA 
           when 'MODELB' then p.MODELB 
           when 'MODELC' then p.MODELC 
           when 'MODELD' then p.MODELD 
       end as price
from Items i INNER JOIN Pricing p ON p.year = i.year

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