How to group excel items based on custom rules?

Question

I have a set of data (webmaster tools search queries) which is in excel with the following header:

Query | Impressions | Clicks | Date

Sample go

Answer 1

And for a 3rd option, you could use a custom formula.

I created a table just for categories on a separate sheet, then inserted the following code in a standard module.

Option Explicit

Function CategoryLookup(s_Query As String, Keyword_tbl As Range)
    Dim rngKeywords As Range
    Dim s_foundCategory As String
    Dim b_CategoryExists As Boolean
    b_CategoryExists = False

    For Each rngKeywords In Keyword_tbl
        If InStr(s_Query, rngKeywords.Value) <> 0 Then
            s_foundCategory = rngKeywords.Offset(0, 1).Value
            b_CategoryExists = True
            Exit For
        End If
    Next rngKeywords

    If b_CategoryExists = True Then
        CategoryLookup = s_foundCategory
    Else
        CategoryLookup = "Other"
    End If
End Function

Then in D2 (your category column) insert the following formula (which can then be dragged down)

=CategoryLookup(A2,categories!$A$2:$A$5)