I think I get it how to use the NSJSONSerialization over all. The call I am making is:
[NSJSONSerialization dataWithJSONObject:parameters options:0 error:&a
Just try something like this:
NSDictionary *jsonObj = [NSDictionary dictionaryWithObjectsAndKeys:@"My Name", @"name", @"Developer", @"occupation", NULL, @"My NULL field", nil];
and use this object as parameter where you want it.