Why doesn't UITableViewCell background color work (set in interface builder)?

Question

Why doesn\'t UITableViewCell background color work (set in interface builder)?

I note from some searching that the follow code set in your custom subclass of UITable

Answer 1

It's a bit late, but I just ran into this issue... Setting the background color on the contentView works fine:

cell.contentView.backgroundColor = [UIColor redColor];