I have tried the following in order to reset my Identity Seed of a column:
DBCC CHECKIDENT (\'dbo.Stuff\', RESEED, 0)
This does not work in
As you have seen, DBCC CHECKIDENT is not currently supported in Windows Azure SQL Database. The most complete way to reseed the identity would be to create a new table with the same structure, and set the identity to the Reseed value IDENTITY(reseedval,1), load existing records from the original table using SET IDENTITY_INSERT tablename ON, then drop the old table, and rename the new one. Reset permissions, reset constraints, etc.