Permanently add a directory to PYTHONPATH?

Question

Whenever I use sys.path.append, the new directory will be added. However, once I close python, the list will revert to the previous (default?) values. How do I

Answer 1

For me it worked when I changed the .bash_profile file. Just changing .bashrc file worked only till I restarted the shell.

For python 2.7 it should look like:

export PYTHONPATH="$PYTHONPATH:/System/Library/Frameworks/Python.framework/Versions/2.7/Extras/lib/python"

at the end of the .bash_profile file.