I created two very simple Heroku apps to test out the service, but it\'s often taking several seconds to load the page when I first visit them:
You might also want to investigate the caching options you have on Heroku w/ Varnish and Memcached. These are persisted independent of the dynos.
For example, if you have an unchanging homepage, you can cache that for extended periods in Varnish by adding Cache-Control headers to the response. Then your users won't experience the load hit until they want to "do something" rather than when they arrive.