I would like to know if some word is present in the URL.
For example, if word car is in the URL, like www.domain.com/car/ or www.domain.com/car/audi/ it would echo \
You can try an .htaccess method similar to the concept of how wordpress works.
Reference: http://monkeytooth.net/2010/12/htaccess-php-how-to-wordpress-slugs/
But I'm not sure if thats what your looking for exactly per say..