I like to distinguish data vs business rules, and push the data rules into the stored procs as much as possible. There is not always a hard and fast distinction between the two, but in your example of calculating sales bonuses, the formula itself might be a business rule but the work of gathering and aggregating the various figures used in the formula is a data rule.
Sometimes, though, it depends on the deployment model and change control procedures. If the sales formula changes frequently and deployment of the business layer code is cumbersome, then tweaking just one function/stored proc in the database would be a great solution.
