Sell Windows Phone 7 Apps outside of App Hub

Question

Is it possible to (legally) sell WP7 apps outside of Microsoft\'s App Hub? Are there license restrictions to this? Is it ideal to even approach app distribution in such a manner

Answer 1

From a developer end I don't think I would want to distribute outside the marketplace.

Microsoft has taken steps to protect the developer’s intellectual property and the prevention of app leak prevention.

Windows Phone 7 App Protection white paper. link text